Athleta x Simone Biles:
‘Because I Can’
In partnership with Athleta, Simone Biles co-designed a confidence-boosting collection for AthletaGirl, to launch ahead of the school year. To celebrate that message and intention, we captured an all girls flag football team and the inspiring support they offer each other, on and off the field.
On the day of the shoot, we surprised the team with Simone, letting her natural energy lead the way. We infused every moment of this campaign with undeniable girl power, and showed even if you’re the greatest of all time, you’re always greater when you’re with your team.
On the day of the shoot, we surprised the team with Simone, letting her natural energy lead the way. We infused every moment of this campaign with undeniable girl power, and showed even if you’re the greatest of all time, you’re always greater when you’re with your team.